We?re looking for an energetic *Marketing Manager* who can turn great ideas into profitable, measurable results. You?ll own the full marketing stack?from campaign strategy and goal setting, to e-commerce operations and in-house guest experience?while leading cross-functional projects that keep the Gin Room buzzing and Burwood?s story top-of-mind.
*Role and Responsibilities*
* Manage marketing strategies and campaigns to promote the craft distillery and its products.
* Define brand style and ensure compliance from creative contractors.
* Work with creative contractors to produce content for Burwood Distillery
* Track social growth & identify key opportunities
* Meet with potential customers.
* Assist in the launch of new products from the distillery, including coordinating promotional events and materials.
* Acting as Web Master for our online shop.
* Lead our Gin Room program
* Coordinating with our Gin Class Instructors to ensure classes are staffed properly
* Working to promote the classes with our Digital Marketing Agency
* Deliver a strong margin on Gin Room P&L through pricing, bundles, and upsells.
* Manage private events, special bookings and other requests
* Plan and create marketing materials for tradeshows and industry events
* Create sell sheets, POS and other marketing materials to support the Trade Sales Team.
*Qualifications*
* Proven experience in marketing, events management, or related fields, preferably within the hospitality or spirits industry. Experience with CPG brands is key.
* Strong organizational and communication skills, with the ability to manage multiple projects simultaneously.
* Demonstrated success turning campaigns or experiences into profitable programs
* Ability to work effectively in a fast-paced, dynamic environment and adapt to changing priorities.
* Knowledge of digital marketing strategies, social media platforms, and CRM systems.
* Data-driven mindset and passion for Alberta craft spirits, community, and storytelling
* Ability to work the some evenings/weekends for classes or festivals
*Application: Ready to Raise a Glass?*
If you have a passion for marketing, events, and the craft spirits industry, and are excited about the opportunity to be part of new product launches, we'd love to hear from you. Please submit your resume and a cover letter outlining your relevant experience and why you are interested in joining our team.
Join us in creating unforgettable experiences and showcasing our exceptional products at Burwood Distillery!
Job Type: Full-time
Pay: $25.00-$30.00 per hour
Expected hours: 40 per week
Benefits:
* On-site parking
* Store discount
Schedule:
* Monday to Friday
* Weekends as needed
Application question(s):
* Describe your experience with WooCommerce / Wordpress website management, ecommerce, google ads, meta, and similar online selling tools.
Experience:
* Graphic design: 1 year (preferred)
* marketing: 1 year (required)
Work Location: In person
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